{"id":7067,"date":"2024-02-23T17:15:01","date_gmt":"2024-02-23T15:15:01","guid":{"rendered":"http:\/\/labs.journ.univ.kiev.ua\/dmmaster\/?p=7067"},"modified":"2024-02-23T17:15:05","modified_gmt":"2024-02-23T15:15:05","slug":"stattya-kontent-marketyng-chastyna-1-vyznachayemo-ponyattya-vid-web-expert","status":"publish","type":"post","link":"http:\/\/labs.journ.univ.kiev.ua\/dmmaster\/students\/literature\/stattya-kontent-marketyng-chastyna-1-vyznachayemo-ponyattya-vid-web-expert\/","title":{"rendered":"\u0421\u0442\u0430\u0442\u0442\u044f \u201c\u041a\u043e\u043d\u0442\u0435\u043d\u0442-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433. \u0427\u0430\u0441\u0442\u0438\u043d\u0430 1: \u0412\u0438\u0437\u043d\u0430\u0447\u0430\u0454\u043c\u043e \u043f\u043e\u043d\u044f\u0442\u0442\u044f\u201d \u0432\u0456\u0434 Web Expert"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">\u041f\u0440\u043e \u043a\u043e\u043d\u0442\u0435\u043d\u0442-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 \u043f\u0438\u0448\u0443\u0442\u044c \u0456 \u0433\u043e\u0432\u043e\u0440\u044f\u0442\u044c \u043d\u0430 \u043a\u043e\u0436\u043d\u043e\u043c\u0443 \u043a\u0440\u043e\u0446\u0456, \u043e\u0441\u043e\u0431\u043b\u0438\u0432\u043e, \u043d\u0430 \u0431\u043b\u043e\u0433\u0430\u0445 \u0440\u0456\u0437\u043d\u0438\u0445 SEO-\u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0439, \u044f\u043a\u0456 \u0437\u0440\u043e\u0437\u0443\u043c\u0456\u043b\u0438, \u0449\u043e \u043c\u043e\u0436\u043d\u0430 \u0432\u043f\u0430\u0440\u0438\u0442\u0438 \u043a\u043b\u0456\u0454\u043d\u0442\u0430\u043c \u0441\u0442\u0430\u0440\u0443 \u0440\u043e\u0431\u043e\u0442\u0443 \u043f\u043e \u043d\u043e\u0432\u043e\u043c\u0443 \u0446\u0456\u043d\u043d\u0438\u043a\u0443, \u043f\u0440\u043e\u0441\u0442\u043e \u043f\u043e\u043c\u0456\u043d\u044f\u0432\u0448\u0438 \u043d\u0430\u0437\u0432\u0443 \u043d\u0430 \u0449\u043e\u0441\u044c \u0431\u0456\u043b\u044c\u0448 \u043c\u043e\u0434\u043d\u0435.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0410\u0432\u0442\u043e\u0440 \u0432\u0438\u0440\u0456\u0448\u0438\u0432 \u043f\u0456\u0434\u0433\u043e\u0442\u0443\u0432\u0430\u0442\u0438 \u0446\u0438\u043a\u043b \u0441\u0442\u0430\u0442\u0435\u0439, \u0432 \u044f\u043a\u0438\u0445 \u0440\u043e\u0437\u043f\u043e\u0432\u0456\u043c \u043f\u0440\u043e \u0442\u0435, \u0449\u043e \u0442\u0430\u043a\u0435 \u043a\u043e\u043d\u0442\u0435\u043d\u0442-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 \u043d\u0430\u0441\u043f\u0440\u0430\u0432\u0434\u0456, \u0449\u043e \u043d\u0438\u043c \u043d\u0435 \u0454, \u044f\u043a \u0440\u043e\u0437\u0440\u043e\u0431\u043b\u044f\u0442\u0438 \u043f\u043b\u0430\u043d \u0456 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0456\u044e, \u0437\u0434\u0456\u0439\u0441\u043d\u044e\u0432\u0430\u0442\u0438 \u043f\u043e\u0441\u0456\u0432 \u0442\u0430 \u0431\u0430\u0433\u0430\u0442\u043e \u0456\u043d\u0448\u0438\u0445 \u0446\u0456\u043a\u0430\u0432\u0438\u0445 \u0440\u0435\u0447\u0435\u0439, \u044f\u043a\u0456 \u0454 \u0441\u043a\u043b\u0430\u0434\u043e\u0432\u0438\u043c\u0438 \u0440\u043e\u0431\u043e\u0442\u0438 \u0432 \u0446\u044c\u043e\u043c\u0443 \u043d\u0430\u043f\u0440\u044f\u043c\u043a\u0443.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u26a1\ufe0f\u041f\u043e\u0441\u0438\u043b\u0430\u043d\u043d\u044f \u043d\u0430 \u0441\u0442\u0430\u0442\u0442\u044e: <a href=\"https:\/\/bitly.ws\/3dXXj\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/bitly.ws\/3dXXj<\/a><\/p>\n\r\n","protected":false},"excerpt":{"rendered":"<p>\u041f\u0440\u043e \u043a\u043e\u043d\u0442\u0435\u043d\u0442-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 \u043f\u0438\u0448\u0443\u0442\u044c \u0456 \u0433\u043e\u0432\u043e\u0440\u044f\u0442\u044c \u043d\u0430 \u043a\u043e\u0436\u043d\u043e\u043c\u0443 \u043a\u0440\u043e\u0446\u0456, \u043e\u0441\u043e\u0431\u043b\u0438\u0432\u043e, \u043d\u0430 \u0431\u043b\u043e\u0433\u0430\u0445 \u0440\u0456\u0437\u043d\u0438\u0445 SEO-\u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0439, \u044f\u043a\u0456 \u0437\u0440\u043e\u0437\u0443\u043c\u0456\u043b\u0438, \u0449\u043e \u043c\u043e\u0436\u043d\u0430 \u0432\u043f\u0430\u0440\u0438\u0442\u0438 \u043a\u043b\u0456\u0454\u043d\u0442\u0430\u043c \u0441\u0442\u0430\u0440\u0443 \u0440\u043e\u0431\u043e\u0442\u0443 \u043f\u043e \u043d\u043e\u0432\u043e\u043c\u0443 \u0446\u0456\u043d\u043d\u0438\u043a\u0443, \u043f\u0440\u043e\u0441\u0442\u043e \u043f\u043e\u043c\u0456\u043d\u044f\u0432\u0448\u0438 \u043d\u0430\u0437\u0432\u0443 \u043d\u0430 \u0449\u043e\u0441\u044c \u0431\u0456\u043b\u044c\u0448 \u043c\u043e\u0434\u043d\u0435. \u0410\u0432\u0442\u043e\u0440 \u0432\u0438\u0440\u0456\u0448\u0438\u0432 \u043f\u0456\u0434\u0433\u043e\u0442\u0443\u0432\u0430\u0442\u0438 \u0446\u0438\u043a\u043b \u0441\u0442\u0430\u0442\u0435\u0439, \u0432 \u044f\u043a\u0438\u0445 \u0440\u043e\u0437\u043f\u043e\u0432\u0456\u043c \u043f\u0440\u043e \u0442\u0435, \u0449\u043e \u0442\u0430\u043a\u0435 \u043a\u043e\u043d\u0442\u0435\u043d\u0442-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 \u043d\u0430\u0441\u043f\u0440\u0430\u0432\u0434\u0456, \u0449\u043e \u043d\u0438\u043c \u043d\u0435 \u0454, \u044f\u043a \u0440\u043e\u0437\u0440\u043e\u0431\u043b\u044f\u0442\u0438 \u043f\u043b\u0430\u043d \u0456 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0456\u044e, \u0437\u0434\u0456\u0439\u0441\u043d\u044e\u0432\u0430\u0442\u0438 [&hellip;]<\/p>\n","protected":false},"author":19,"featured_media":7068,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[25,24],"tags":[],"class_list":["post-7067","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-helpful","category-literature"],"_links":{"self":[{"href":"http:\/\/labs.journ.univ.kiev.ua\/dmmaster\/wp-json\/wp\/v2\/posts\/7067","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/labs.journ.univ.kiev.ua\/dmmaster\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/labs.journ.univ.kiev.ua\/dmmaster\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/labs.journ.univ.kiev.ua\/dmmaster\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"http:\/\/labs.journ.univ.kiev.ua\/dmmaster\/wp-json\/wp\/v2\/comments?post=7067"}],"version-history":[{"count":1,"href":"http:\/\/labs.journ.univ.kiev.ua\/dmmaster\/wp-json\/wp\/v2\/posts\/7067\/revisions"}],"predecessor-version":[{"id":7080,"href":"http:\/\/labs.journ.univ.kiev.ua\/dmmaster\/wp-json\/wp\/v2\/posts\/7067\/revisions\/7080"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/labs.journ.univ.kiev.ua\/dmmaster\/wp-json\/wp\/v2\/media\/7068"}],"wp:attachment":[{"href":"http:\/\/labs.journ.univ.kiev.ua\/dmmaster\/wp-json\/wp\/v2\/media?parent=7067"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/labs.journ.univ.kiev.ua\/dmmaster\/wp-json\/wp\/v2\/categories?post=7067"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/labs.journ.univ.kiev.ua\/dmmaster\/wp-json\/wp\/v2\/tags?post=7067"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}