{"id":1127,"date":"2024-07-04T14:50:10","date_gmt":"2024-07-04T11:50:10","guid":{"rendered":"http:\/\/labs.journ.univ.kiev.ua\/navch\/?page_id=1127"},"modified":"2024-10-22T13:41:24","modified_gmt":"2024-10-22T10:41:24","slug":"ok-mahistry-061-brend-komunikatsii","status":"publish","type":"page","link":"http:\/\/labs.journ.univ.kiev.ua\/navch\/holovna\/mahistram\/ok-mahistry-061-brend-komunikatsii","title":{"rendered":"\u041e\u041a \u041c\u0430\u0433\u0456\u0441\u0442\u0440\u0438 061 \u2013 \u0411\u0440\u0435\u043d\u0434-\u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u0457"},"content":{"rendered":"<p><strong>\u041f\u0435\u0440\u0435\u043b\u0456\u043a \u043a\u043e\u043c\u043f\u043e\u043d\u0435\u043d\u0442 \u041e\u041f<\/strong><\/p>\n<table style=\"border-collapse: collapse; border-style: inset; border-color: #000000; width: 100%;\">\n<tbody>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 9.57143%;\"><strong>\u041a\u043e\u0434 \u043d\/\u0434<\/strong><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 33%;\"><strong>\u041a\u043e\u043c\u043f\u043e\u043d\u0435\u043d\u0442\u0438 \u043e\u0441\u0432\u0456\u0442\u043d\u044c\u043e\u0457 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438 (\u043d\u0430\u0432\u0447\u0430\u043b\u044c\u043d\u0456 \u0434\u0438\u0441\u0446\u0438\u043f\u043b\u0456\u043d\u0438, \u043a\u0443\u0440\u0441\u043e\u0432\u0456 \u043f\u0440\u043e\u0454\u043a\u0442\u0438 (\u0440\u043e\u0431\u043e\u0442\u0438), \u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0438, \u043a\u0432\u0430\u043b\u0456\u0444\u0456\u043a\u0430\u0446\u0456\u0439\u043d\u0430 \u0440\u043e\u0431\u043e\u0442\u0430)<\/strong><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 21.4286%;\"><strong>\u041a\u0456\u043b\u044c\u043a\u0456\u0441\u0442\u044c \u043a\u0440\u0435\u0434\u0438\u0442\u0456\u0432<br \/>\n<\/strong>\u0437\u0430\u0433\u0430\u043b\u044c\u043d\u0430<br \/>\n(\u043f\u043e\u0441\u0435\u043c\u0435\u0441\u0442\u0440\u043e\u0432\u043e)<strong><br \/>\n<\/strong><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 13.8571%;\"><strong>\u0421\u0435\u043c\u0435\u0441\u0442\u0440<\/strong><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 22%;\"><strong>\u0424\u043e\u0440\u043c\u0430 \u043f\u0456\u0434\u0441\u0443\u043c\u043a\u043e\u0432\u043e\u0433\u043e \u043a\u043e\u043d\u0442\u0440\u043e\u043b\u044e<\/strong><\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 99.8571%;\" colspan=\"5\"><strong>1. \u041e\u0431\u043e\u0432&#8217;\u044f\u0437\u043a\u043e\u0432\u0456 \u043d\u0430\u0432\u0447\u0430\u043b\u044c\u043d\u0456 \u0434\u0438\u0441\u0446\u0438\u043f\u043b\u0456\u043d\u0438<\/strong><\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 9.57143%;\">\u041e\u041a 1.*<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 33%;\"><a href=\"http:\/\/labs.journ.univ.kiev.ua\/navch\/wp-content\/uploads\/2024\/07\/RP_Vstup-do-mahistreskykh-studiy.pdf\" target=\"_blank\" rel=\"noopener\">\u0412\u0441\u0442\u0443\u043f \u0434\u043e \u043c\u0430\u0433\u0456\u0441\u0442\u0435\u0440\u0441\u044c\u043a\u0438\u0445 \u0441\u0442\u0443\u0434\u0456\u0439<\/a><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 21.4286%;\">3,0<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 13.8571%;\">1<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 22%;\">\u0417\u0430\u043b\u0456\u043a<\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 9.57143%;\">\u041e\u041a 2.<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 33%;\"><a href=\"http:\/\/labs.journ.univ.kiev.ua\/navch\/wp-content\/uploads\/2024\/07\/RB_Inozemna_movaBK.pdf\" target=\"_blank\" rel=\"noopener\">\u0406\u043d\u043e\u0437\u0435\u043c\u043d\u0430 \u043c\u043e\u0432\u0430 \u0437\u0430 \u043f\u0440\u043e\u0444\u0435\u0441\u0456\u0439\u043d\u0438\u043c \u0441\u043f\u0440\u044f\u043c\u0443\u0432\u0430\u043d\u043d\u044f\u043c<\/a><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 21.4286%;\">3,0<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 13.8571%;\">1<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 22%;\">\u0417\u0430\u043b\u0456\u043a<\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 9.57143%;\">\u041e\u041a 3.<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 33%;\"><a href=\"http:\/\/labs.journ.univ.kiev.ua\/navch\/wp-content\/uploads\/2024\/07\/RP_Metodolohiia-ta-orhanizatsiia-mediadoslidzhen-z-osnovamy-intelektualnoi-vlasnosti.pdf\" target=\"_blank\" rel=\"noopener\">\u041c\u0435\u0442\u043e\u0434\u043e\u043b\u043e\u0433\u0456\u044f \u0442\u0430 \u043e\u0440\u0433\u0430\u043d\u0456\u0437\u0430\u0446\u0456\u044f \u043c\u0435\u0434\u0456\u0430\u0434\u043e\u0441\u043b\u0456\u0434\u0436\u0435\u043d\u044c \u0437 \u043e\u0441\u043d\u043e\u0432\u0430\u043c\u0438 \u0456\u043d\u0442\u0435\u043b\u0435\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u043e\u0457 \u0432\u043b\u0430\u0441\u043d\u043e\u0441\u0442\u0456<\/a><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 21.4286%;\">3,0<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 13.8571%;\">1<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 22%;\">\u0417\u0430\u043b\u0456\u043a<\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 9.57143%;\">\u041e\u041a 4.<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 33%;\"><a href=\"http:\/\/labs.journ.univ.kiev.ua\/navch\/wp-content\/uploads\/2024\/07\/RP_Teoriia-ta-istoriia-sotsialnykh-komunikatsiy-mova-vykladannia-anhliyska-1.pdf\" target=\"_blank\" rel=\"noopener\">\u0422\u0435\u043e\u0440\u0456\u044f \u0442\u0430 \u0456\u0441\u0442\u043e\u0440\u0456\u044f \u0441\u043e\u0446\u0456\u0430\u043b\u044c\u043d\u0438\u0445 \u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u0439 \/ Theory \u0430nd History \u043ef Social Communications<\/a> (\u0432\u0438\u043a\u043b\u0430\u0434\u0430\u043d\u043d\u044f \u0430\u043d\u0433\u043b\u0456\u0439\u0441\u044c\u043a\u043e\u044e)<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 21.4286%;\">4,0<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 13.8571%;\">2<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 22%;\">\u0406\u0441\u043f\u0438\u0442<\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 9.57143%;\">\u041e\u041a 5.<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 33%;\"><a href=\"http:\/\/labs.journ.univ.kiev.ua\/navch\/wp-content\/uploads\/2024\/07\/RB_Prohrama_Mediamarketynh-BK.pdf\" target=\"_blank\" rel=\"noopener\">\u041c\u0435\u0434\u0456\u0430\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433<\/a><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 21.4286%;\">4,0<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 13.8571%;\">1<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 22%;\">\u0406\u0441\u043f\u0438\u0442<\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 9.57143%;\">\u041e\u041a 6.<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 33%;\"><a href=\"http:\/\/labs.journ.univ.kiev.ua\/navch\/wp-content\/uploads\/2024\/10\/Profesiyna-ta-korporatyvna-etyka-2024.pdf\" target=\"_blank\" rel=\"noopener\">\u041f\u0440\u043e\u0444\u0435\u0441\u0456\u0439\u043d\u0430 \u0442\u0430 \u043a\u043e\u0440\u043f\u043e\u0440\u0430\u0442\u0438\u0432\u043d\u0430 \u0435\u0442\u0438\u043a\u0430<\/a><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 21.4286%;\">3,0<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 13.8571%;\">1<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 22%;\">\u0417\u0430\u043b\u0456\u043a<\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 9.57143%;\">\u041e\u041a 7.<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 33%;\"><a href=\"http:\/\/labs.journ.univ.kiev.ua\/navch\/wp-content\/uploads\/2024\/07\/RB_Mediabrendynh-BK.pdf\" target=\"_blank\" rel=\"noopener\">\u041c\u0435\u0434\u0456\u0430\u0431\u0440\u0435\u043d\u0434\u0438\u043d\u0433<\/a><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 21.4286%;\"><span style=\"color: #333333;\">4,0<\/span><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 13.8571%;\">2<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 22%;\">\u0406\u0441\u043f\u0438\u0442<\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 9.57143%;\">\u041e\u041a 8.<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 33%;\"><a href=\"http:\/\/labs.journ.univ.kiev.ua\/navch\/wp-content\/uploads\/2024\/07\/RB_Psykholohichni-problemy-formuvannia-brend-komunikatsiy-BK.pdf\" target=\"_blank\" rel=\"noopener\">\u041f\u0441\u0438\u0445\u043e\u043b\u043e\u0433\u0456\u0447\u043d\u0456 \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u0438 \u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u0431\u0440\u0435\u043d\u0434-\u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u0439<\/a><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 21.4286%;\">3,0<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 13.8571%;\">2<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 22%;\">\u0406\u0441\u043f\u0438\u0442<\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 9.57143%;\">\u041e\u041a 9.<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 33%;\">\u0411\u0440\u0435\u043d\u0434-\u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u0457<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 21.4286%;\">4,0<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 13.8571%;\">1<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 22%;\">\u0406\u0441\u043f\u0438\u0442<\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 9.57143%;\">\u041e\u041a 10.<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 33%;\"><a href=\"http:\/\/labs.journ.univ.kiev.ua\/navch\/wp-content\/uploads\/2024\/07\/RB_Reklama-i-brendynh-u-systemi-pravovykh-i-sotsialnykh-vidnosyn-BK.pdf\" target=\"_blank\" rel=\"noopener\">\u0420\u0435\u043a\u043b\u0430\u043c\u0430 \u0442\u0430 \u0431\u0440\u0435\u043d\u0434\u0438\u043d\u0433 \u0443 \u0441\u0438\u0441\u0442\u0435\u043c\u0456 \u043f\u0440\u0430\u0432\u043e\u0432\u0438\u0445 \u0456 \u0441\u043e\u0446\u0456\u0430\u043b\u044c\u043d\u0438\u0445 \u0432\u0456\u0434\u043d\u043e\u0441\u0438\u043d<\/a><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 21.4286%;\"><span style=\"color: #333333;\">3,0<\/span><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 13.8571%;\">2<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 22%;\">\u0406\u0441\u043f\u0438\u0442<\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 9.57143%;\">\u041e\u041a 11.<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 33%;\"><a href=\"http:\/\/labs.journ.univ.kiev.ua\/navch\/wp-content\/uploads\/2024\/07\/RB_Reklamnyy-menedzhment_BK.pdf\" target=\"_blank\" rel=\"noopener\">\u0420\u0435\u043a\u043b\u0430\u043c\u043d\u0438\u0439 \u043c\u0435\u043d\u0435\u0434\u0436\u043c\u0435\u043d\u0442<\/a><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 21.4286%;\"><span style=\"color: #333333;\">3,0<\/span><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 13.8571%;\">1<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 22%;\">\u0417\u0430\u043b\u0456\u043a<\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 9.57143%;\">\u041e\u041a 12<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 33%;\">\u041d\u0430\u0432\u0447\u0430\u043b\u044c\u043d\u0430 \u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0430<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 21.4286%;\"><span style=\"color: #333333;\">4,0<\/span><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 13.8571%;\">1<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 22%;\"><\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 9.57143%;\">\u041e\u041a 13.<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 33%;\"><a href=\"http:\/\/labs.journ.univ.kiev.ua\/navch\/wp-content\/uploads\/2024\/07\/RB_STAZHUVANNYA-ZA-PROFESIYNOYU-KVALIFIKATSIYEYU-BK.pdf\" target=\"_blank\" rel=\"noopener\">\u0421\u0442\u0430\u0436\u0443\u0432\u0430\u043d\u043d\u044f \u0437\u0430 \u043f\u0440\u043e\u0444\u0435\u0441\u0456\u0439\u043d\u043e\u044e \u043a\u0432\u0430\u043b\u0456\u0444\u0456\u043a\u0430\u0446\u0456\u0454\u044e \u0440\u0435\u043a\u043b\u0430\u043c\u0456\u0441\u0442\u0430<\/a><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 21.4286%;\">8,0<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 13.8571%;\">2<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 22%;\">\u0414\u0438\u0444. \u0437\u0430\u043b\u0456\u043a<\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 9.57143%;\">\u041e\u041a 14<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 33%;\"><a href=\"http:\/\/labs.journ.univ.kiev.ua\/navch\/wp-content\/uploads\/2024\/07\/RB_Pereddyplomna-praktyka-BK.pdf\" target=\"_blank\" rel=\"noopener\">\u041f\u0435\u0440\u0435\u0434\u0434\u0438\u043f\u043b\u043e\u043c\u043d\u0430 \u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0430<\/a><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 21.4286%;\">8,0<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 13.8571%;\">2<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 22%;\">\u0414\u0438\u0444. \u0437\u0430\u043b\u0456\u043a<\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 9.57143%;\">\u041e\u041a 15<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 33%;\">\u041a\u0432\u0430\u043b\u0456\u0444\u0456\u043a\u0430\u0446\u0456\u0439\u043d\u0430 \u0440\u043e\u0431\u043e\u0442\u0430<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 21.4286%;\">10,0<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 13.8571%;\">3<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 22%;\">\u0417\u0430\u0445\u0438\u0441\u0442<\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 9.57143%;\"><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 33%;\">\u041a\u043e\u043c\u043f\u043b\u0435\u043a\u0441\u043d\u0438\u0439 \u0456\u0441\u043f\u0438\u0442<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 21.4286%;\">\u2013<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 13.8571%;\"><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 22%;\">\u0406\u0441\u043f\u0438\u0442<\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 9.57143%;\"><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 33%;\"><strong>\u0412\u0441\u044c\u043e\u0433\u043e<\/strong><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 21.4286%;\"><strong>67,0<\/strong><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 13.8571%;\"><strong>\u00a0<\/strong><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 22%;\"><\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 99.8571%;\" colspan=\"5\"><strong>\u0414\u0438\u0441\u0446\u0438\u043f\u043b\u0456\u043d\u0438 \u0432\u0438\u0431\u043e\u0440\u0443 \u0441\u0442\u0443\u0434\u0435\u043d\u0442\u0430 (<\/strong>\u0441\u0442\u0443\u0434\u0435\u043d\u0442 \u043c\u0430\u0454 \u043e\u0431\u0440\u0430\u0442\u0438 \u043e\u0434\u043d\u0443 \u0434\u0438\u0441\u0446\u0438\u043f\u043b\u0456\u043d\u0443 \u0437 \u043f\u0435\u0440\u0435\u043b\u0456\u043a\u0443) **<\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 42.5714%;\" colspan=\"2\"><em><strong>\u0412\u0438\u0431\u0456\u0440\u043a\u043e\u0432\u0438\u0439 \u043f\u0435\u0440\u0435\u043b\u0456\u043a 1. \u0417\u0430\u0441\u043e\u0431\u0438 \u0431\u0440\u0435\u043d\u0434-\u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u0439&#8221;<\/strong><\/em><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 21.4286%;\">20,0<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 13.8571%;\"><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 22%;\">\u0406\u0441\u043f\u0438\u0442<\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 9.57143%;\">\u0412\u041f 1.1.<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 33%;\">\u0420\u0435\u043a\u043b\u0430\u043c\u043d\u0456 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0457 \u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u0431\u0440\u0435\u043d\u0434\u0443<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 21.4286%;\">8,0<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 13.8571%;\">3<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 22%;\"><\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 9.57143%;\">\u0412\u041f 1.2.<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 33%;\">\u0417\u0432\u2019\u044f\u0437\u043a\u0438 \u0437 \u0433\u0440\u043e\u043c\u0430\u0434\u0441\u044c\u043a\u0456\u0441\u0442\u044e: \u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0430 \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u0430\u043d\u043d\u044f \u0443 \u0431\u0440\u0435\u043d\u0434\u0438\u043d\u0433\u0443<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 21.4286%;\">6,0<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 13.8571%;\">3<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 22%;\"><\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 9.57143%;\">\u0412\u041f 1.3.<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 33%;\">\u041f\u0440\u044f\u043c\u0438\u0439 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433: \u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0430 \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u0430\u043d\u043d\u044f \u0432 \u0431\u0440\u0435\u043d\u0434-\u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u044f\u0445<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 21.4286%;\">6,0<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 13.8571%;\">3<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 22%;\"><\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 42.5714%;\" colspan=\"2\"><em><strong>\u0412\u0438\u0431\u0456\u0440\u043a\u043e\u0432\u0438\u0439 \u043f\u0435\u0440\u0435\u043b\u0456\u043a 2. \u0423\u043f\u0440\u0430\u0432\u043b\u0456\u043d\u043d\u044f \u043c\u0435\u0434\u0456\u0430\u0431\u0440\u0435\u043d\u0434\u0438\u043d\u0433\u043e\u043c<\/strong><\/em><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 21.4286%;\">20,0<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 13.8571%;\"><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 22%;\">\u0417\u0430\u043b\u0456\u043a<\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 9.57143%;\">\u0412\u041f 2.1<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 33%;\">\u041e\u0440\u0433\u0430\u043d\u0456\u0437\u0430\u0446\u0456\u044f \u0431\u0440\u0435\u043d\u0434-\u043c\u0435\u043d\u0435\u0434\u0436\u043c\u0435\u043d\u0442\u0443 \u043c\u0435\u0434\u0456\u0430\u043f\u0456\u0434\u043f\u0440\u0438\u0454\u043c\u0441\u0442\u0432\u0430<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 21.4286%;\">8,0<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 13.8571%;\">3<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 22%;\"><\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 9.57143%;\">\u0412\u041f 2.2<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 33%;\">\u041d\u0435\u043a\u043e\u043c\u0435\u0440\u0446\u0456\u0439\u043d\u0438\u0439 \u0431\u0440\u0435\u043d\u0434-\u043c\u0435\u043d\u0435\u0434\u0436\u043c\u0435\u043d\u0442<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 21.4286%;\">6,0<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 13.8571%;\">3<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 22%;\"><\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 9.57143%;\">\u0412\u041f 2.3<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 33%;\">\u0424\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u0431\u0440\u0435\u043d\u0434\u0456\u0432 \u043c\u0435\u0434\u0456\u0430\u043f\u0456\u0434\u043f\u0440\u0438\u0454\u043c\u0441\u0442\u0432\u0430, \u043a\u0435\u0440\u0456\u0432\u043d\u0438\u043a\u0456\u0432 \u0442\u0430 \u0441\u043f\u0456\u0432\u0440\u043e\u0431\u0456\u0442\u043d\u0438\u043a\u0456\u0432<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 21.4286%;\">6,0<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 13.8571%;\">3<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 22%;\"><\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 42.5714%;\" colspan=\"2\">\u0412\u0438\u0431\u0456\u0440 \u0437 \u043f\u0435\u0440\u0435\u043b\u0456\u043a\u0443 (\u0441\u0442\u0443\u0434\u0435\u043d\u0442 \u043e\u0431\u0438\u0440\u0430\u0454 1 \u0434\u0438\u0441\u0446\u0438\u043f\u043b\u0456\u043d\u0443 \u0437 \u043a\u043e\u0436\u043d\u043e\u0433\u043e \u043f\u0435\u0440\u0435\u043b\u0456\u043a\u0443)<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 21.4286%;\">3,0<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 13.8571%;\">3<\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 22%;\"><\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 9.57143%;\"><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 33%;\"><em><strong>\u0412\u0441\u044c\u043e\u0433\u043e<\/strong><\/em><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 21.4286%;\"><em><strong>23,0<\/strong><\/em><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 13.8571%;\"><em><strong>\u00a0<\/strong><\/em><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 22%;\"><\/td>\n<\/tr>\n<tr>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; width: 42.5714%;\" colspan=\"2\"><strong>\u0417\u0410\u0413\u0410\u041b\u042c\u041d\u0418\u0419 \u041e\u0411\u0421\u042f\u0413 \u041e\u0421\u0412\u0406\u0422\u041d\u042c\u041e\u0407 \u041f\u0420\u041e\u0413\u0420\u0410\u041c\u0418<\/strong><\/td>\n<td style=\"border-style: inset; border-color: #000000; vertical-align: middle; text-align: center; width: 57.2857%;\" colspan=\"3\"><strong>90 \u043a\u0440\u0435\u0434\u0438\u0442\u0456\u0432<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>* 0,5 \u043a\u0440\u0435\u0434\u0438\u0442\u0443 \u0434\u0438\u0441\u0446\u0438\u043f\u043b\u0456\u043d\u0438 \u00ab\u0412\u0441\u0442\u0443\u043f \u0434\u043e \u043c\u0430\u0433\u0456\u0441\u0442\u0435\u0440\u0441\u044c\u043a\u0438\u0445 \u0441\u0442\u0443\u0434\u0456\u0439\u00bb \u0431\u0443\u0434\u0435 \u0432\u0438\u043a\u043b\u0430\u0434\u0430\u0442\u0438\u0441\u044f \u0430\u043d\u0433\u043b\u0456\u0439\u0441\u044c\u043a\u043e\u044e \u043c\u043e\u0432\u043e\u044e (\u0434\u043b\u044f \u0432\u0438\u043a\u043e\u043d\u0430\u043d\u043d\u044f \u041a\u043e\u043d\u0446\u0435\u043f\u0446\u0456\u0457 \u0432\u0438\u0432\u0447\u0435\u043d\u043d\u044f \u0456\u043d\u043e\u0437\u0435\u043c\u043d\u0438\u0445 \u043c\u043e\u0432).<\/p>\n<p><strong>**<\/strong>\u0417\u0433\u0456\u0434\u043d\u043e \u0437 \u043f.\u043f. 2.2.2 \u2013 2.2.7 \u00ab\u041f\u043e\u043b\u043e\u0436\u0435\u043d\u043d\u044f \u043f\u0440\u043e \u043f\u043e\u0440\u044f\u0434\u043e\u043a \u0440\u0435\u0430\u043b\u0456\u0437\u0430\u0446\u0456\u0457 \u0441\u0442\u0443\u0434\u0435\u043d\u0442\u0430\u043c\u0438 \u041a\u0438\u0457\u0432\u0441\u044c\u043a\u043e\u0433\u043e \u043d\u0430\u0446\u0456\u043e\u043d\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0443\u043d\u0456\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442\u0443 \u0456\u043c\u0435\u043d\u0456 \u0422\u0430\u0440\u0430\u0441\u0430 \u0428\u0435\u0432\u0447\u0435\u043d\u043a\u0430 \u043f\u0440\u0430\u0432\u0430 \u043d\u0430 \u0432\u0456\u043b\u044c\u043d\u0438\u0439 \u0432\u0438\u0431\u0456\u0440 \u0434\u0438\u0441\u0446\u0438\u043f\u043b\u0456\u043d\u00bb \u0437\u0434\u043e\u0431\u0443\u0432\u0430\u0447\u0456 \u043e\u0441\u0432\u0456\u0442\u0438 \u043c\u0430\u044e\u0442\u044c \u0431\u0435\u0437\u0443\u043c\u043e\u0432\u043d\u0435 \u043f\u0440\u0430\u0432\u043e \u043e\u0431\u0440\u0430\u0442\u0438 \u043d\u0430\u0432\u0447\u0430\u043b\u044c\u043d\u0456 \u0434\u0438\u0441\u0446\u0438\u043f\u043b\u0456\u043d\u0438 \u0437 \u043e\u0431\u043e\u0432\u2019\u044f\u0437\u043a\u043e\u0432\u0438\u0445 \u0442\u0430 \u0432\u0438\u0431\u0456\u0440\u043a\u043e\u0432\u0438\u0445 \u0447\u0430\u0441\u0442\u0438\u043d \u043d\u0430\u0432\u0447\u0430\u043b\u044c\u043d\u0438\u0445 \u043f\u043b\u0430\u043d\u0456\u0432 \u0456\u043d\u0448\u0438\u0445 \u0441\u043f\u0435\u0446\u0456\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u0435\u0439 \u0442\u043e\u0433\u043e \u0441\u0430\u043c\u043e\u0433\u043e \u0440\u0456\u0432\u043d\u044f, \u0430 \u0437\u0430 \u0443\u043c\u043e\u0432\u0438 \u043f\u043e\u0433\u043e\u0434\u0436\u0435\u043d\u043d\u044f \u0456\u0437 \u0434\u0435\u043a\u0430\u043d\u043e\u043c \u0444\u0430\u043a\u0443\u043b\u044c\u0442\u0435\u0442\u0443 \/ \u0434\u0438\u0440\u0435\u043a\u0442\u043e\u0440\u043e\u043c \u0456\u043d\u0441\u0442\u0438\u0442\u0443\u0442\u0443 \u2013 \u0437 \u043f\u0440\u043e\u0433\u0440\u0430\u043c \u0456\u043d\u0448\u043e\u0433\u043e \u0440\u0456\u0432\u043d\u044f.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u041f\u0435\u0440\u0435\u043b\u0456\u043a \u043a\u043e\u043c\u043f\u043e\u043d\u0435\u043d\u0442 \u041e\u041f \u041a\u043e\u0434 \u043d\/\u0434 \u041a\u043e\u043c\u043f\u043e\u043d\u0435\u043d\u0442\u0438 \u043e\u0441\u0432\u0456\u0442\u043d\u044c\u043e\u0457 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438 (\u043d\u0430\u0432\u0447\u0430\u043b\u044c\u043d\u0456 \u0434\u0438\u0441\u0446\u0438\u043f\u043b\u0456\u043d\u0438, \u043a\u0443\u0440\u0441\u043e\u0432\u0456 \u043f\u0440\u043e\u0454\u043a\u0442\u0438 (\u0440\u043e\u0431\u043e\u0442\u0438), \u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0438, \u043a\u0432\u0430\u043b\u0456\u0444\u0456\u043a\u0430\u0446\u0456\u0439\u043d\u0430 \u0440\u043e\u0431\u043e\u0442\u0430) \u041a\u0456\u043b\u044c\u043a\u0456\u0441\u0442\u044c \u043a\u0440\u0435\u0434\u0438\u0442\u0456\u0432 \u0437\u0430\u0433\u0430\u043b\u044c\u043d\u0430 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